Product Design · UX/UI · Visual Brand Design

Product Design · UX/UI · Visual Brand Design

I'm Mercedes Macias

A Product Designer with a strong foundation in visual design and user experience. Ive collaborated and led multidisciplinary teams to design products, brands and strategies that deliver measurable impact. My work lives at the intersection of storytelling, design systems and human-centred thinking.

Experience

Product Design

Research & Data Analysis

User Personas

User Journey Mapping

Design Thinking Workshops

Service Blueprints

Product Strategy

UX/UI

Information Architecture

Sketches and Storyboards

Wireframing and Prototyping

UI Components and Style Guides

Design Systems

Usability Testing

Visual Brand Design

Logo Design

Style Guidelines

Iconography

Brand Strategy

Social Media and Marketing Materials

Presentations and Pitch Deck Design

Product Design

Research & Data Analysis

User Personas

User Journey Mapping

Design Thinking Workshops

Service Blueprints

Product Strategy

UX/UI

Information Architecture

Sketches and Storyboards

Wireframing and Prototyping

UI Components and Style Guides

Design Systems

Usability Testing

Visual Brand Design

Logo Design

Style Guidelines

Iconography

Brand Strategy

Social Media and Marketing Materials

Presentations and Pitch Deck Design

Product Design

Research & Data Analysis

User Personas

User Journey Mapping

Design Thinking Workshops

Service Blueprints

Product Strategy

UX/UI

Information Architecture

Sketches and Storyboards

Wireframing and Prototyping

UI Components and Style Guides

Design Systems

Usability Testing

Visual Brand Design

Logo Design

Style Guidelines

Iconography

Brand Strategy

Social Media and Marketing Materials

Presentations and Pitch Deck Design

About

Explore my journey and learn what sets me apart: empathy in action, results by design.